Why It Matters: Challenges faced by the meat alternative companies and how they are navigating it

Have you tried one of those meat alternative products, can it potentially replace real meat in the near future? It was recently suggested that 54 percent of Gen Z respondents were already trying to restrict their meat consumption. Gautam  Godhwani, Managing Partner, Good Startup shares his views on how the meat alternative industry can continue to re-define consumer food choices worldwide and retain investors' attention globally.       

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